AI Insights · Timothy · April 2024
Top 5 Reference Apps on iOS in Europe Q1 2024
Explore the performance of the leading reference apps on iOS in Europe during the first quarter of 2024, with insights on downloads, revenue, and active users.
In the first quarter of 2024, the top 5 reference apps on iOS in Europe demonstrated notable trends in downloads, revenue, and active users. Here’s a closer look at their performance:
MyHeritage: Family Tree & DNA saw a gradual decline in weekly revenue, starting from approximately $53.4K in the first week of January and ending at around $38.9K in the last week of March. Weekly downloads fluctuated, peaking at 11.2K in early January but dropping to around 7.1K in mid-March before recovering to 8.9K by the end of the quarter. Active users experienced a slight decline, from 41.3K at the beginning of January to 36.7K by the end of March.
Translate Now - AI Translator experienced relatively stable weekly revenue, with figures hovering around $40K, peaking at $44.8K in early January, and ending at $37.9K in the last week of March. Weekly downloads showed a moderate decline from 11.2K at the start of January to 10.1K by the end of March. Active users also saw a decrease, dropping from 76.4K in the first week of January to 67.9K in the final week of the quarter.
Ancestry: Family History & DNA reported a notable spike in weekly revenue, reaching $51.9K in the last week of February. However, it closed the quarter with revenue around $38.6K. Weekly downloads showed a downward trend, starting at 8.7K in early January and declining to 5.4K by the end of March. Active users saw a decrease from 19.1K in the first week of January to 14.8K in the last week of March.
Hallow: Prayer & Meditation exhibited a significant increase in weekly revenue, peaking at $91.3K in mid-March, before ending the quarter at approximately $39.7K. Downloads surged to 41.3K in mid-February but fell to 10.3K by the end of March. Active users saw an upward trend, rising from 30.8K in the first week of January to 48.2K by the end of the quarter.
Voice Translator: AI Translate maintained consistent weekly revenue, starting at $33.4K in early January and ending at $28.5K in the last week of March. Weekly downloads remained relatively stable, with minor fluctuations, peaking at 18.4K in late February. Active users increased slightly from 19.3K in early January to 22.1K by the end of March.
For more detailed insights and trends, visit Sensor Tower.
